Sprecher Brewing Co. was founded in 1985 by RANDAL SPRECHER, formerly a brewing supervisor at Pabst Brewing Company, Milwaukee, Wisconsin. From 1985 to 1994, the brewery was located at 730 W. Oregon Street in Milwaukee's Walker's Point area. Through the first ten years the company grew steadily as more and more people found out about Sprecher's high quality beers and sodas. Finally, the company had outgrown its original facility and began looking for a new location to continue its growth.

In 1994, Sprecher purchased its current building, located at 701 W. Glendale Ave., a former elevator car factory. The new, larger brewery enabled the company to continue growing, and allowed more people to enjoy all of Sprecher's fine products.

The tours begin in the Giftshop which is full of Sprecher memorabilia and as well as beer and soda to purchase. You can even customize your own Root Beer Labels with your own pictures! Next, visit the brew house and discover how Sprecher is reviving the Old World brewing traditions that once made Milwaukee famous. Travel through the lager cellar and see the Bavarian murals on display on the bottling room wall.

After the brewery tour, the next best thing to Munich is Sprecher's indoor beer garden, with music and samples from any of up to 20 beers and 10 sodas on draught.

In addition to the regular brewery tours that have been offered for many years, Sprecher Brewing Company has started offering a new option – Reserve Tastings. More information is available on their website.